In recent years, corporate strategy has seen a plethora of instant solutions, such as downsizing, re-engineering, outsourcing and continuous innovation. This is in contrast to the earlier emphasis upon scope and synergy. This text presents a balance by setting strategic trends in their historical context. Topics are considered as a series of options, rather than as strategic imperatives and corporate decisions explained by general analysis, supported by examples from a number of firms in Europe, America, Japan and South Korea, in both manufacturing and service industries. The text is primarily intended for undergraduate and MBA business programmes.
| Books | |
| ASIN | 333725301 |
| Author | Clive Sutton |
| Binding | Paperback |
| Condition | Multiple conditions available |
| Format | |
| Language | |
| Publication Date | 36014 |
| Publisher | Palgrave |
Strategic Concepts
- Product Code: 0333725301
- Availability: 5
- Condition: Multiple conditions available
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£27.93